Thursday, September 07, 2006

A 90% converstion rate on listing presentations

At a dinner with several Minneapolis-area HouseValues subscribers last week, we heard some fantastic news from Ray Singhal, a long-time HouseValues subscriber who has had significant success with his HomePages subscription this year.

Ray said that he uses HomePages in every listing presentation, giving prospective sellers marketing materials that demonstrate how he will market their home via a television and online campaign centered around He demonstrates how their home will be a Featured Home on the site, and how Ray's marketing system will help that home get increased prominence to both help it sell fast, and at the highest possible price.

The result? A 90% conversion rate on his listing presentations this year.

Congratulations Ray on your continued success!